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SAP C-C4H63-2411 Exam Syllabus Topics:

Topic
Details

Topic 1

Implementing B2B: In this final section, the main focus is on implementing SAP Customer Data Solutions in business-to-business (B2B) contexts. SAP Customer Data Solutions Consultants should understand the unique challenges and requirements of B2B customer data management.

Topic 2

Insights: The Insights section of the exam evaluates the consultant's ability to extract meaningful insights from customer data. It covers analytics capabilities within the SAP Customer Data Platform and how to use them effectively. Candidates should be able to create and interpret various types of reports and dashboards.

Topic 3

SAP Customer Data Platform: SAP Customer Data Solutions Consultants are expected to demonstrate comprehensive knowledge of the SAP Customer Data Platform. This domain covers the platform's core functionalities, including data collection, unification, and activation.

Topic 4

Identity Resolution: Identity resolution is a crucial aspect of customer data management, and this section evaluates the consultant's proficiency in this area. It covers techniques and tools used to identify and link customer data across different sources and touchpoints.

Topic 5

Data Activation: This module of the exam, focuses on the activation of customer data for various business purposes. SAP Customer Data Solutions Consultants should understand how to leverage unified customer profiles for marketing, sales, and service activities.

Topic 6

Data Privacy: This section focuses on data privacy considerations in customer data management. SAP Customer Data Solutions Consultants should be well-versed in data protection regulations and privacy-enhancing technologies. The exam may evaluate the ability to implement privacy-compliant data handling processes and ensure adherence to relevant laws and standards.

Topic 7

Data Ingestion: Data ingestion is a core component of customer data platforms, and assesses the consultant's expertise in this area. It covers various methods and tools for importing data from multiple sources into the SAP Customer Data Platform.

Topic 8

Managing Clean Core: This section of the exam measures the skills of SAP Customer Data Solutions Consultants and covers the management of Clean Core in SAP systems. It comprises understanding the principles of maintaining a clean core, which involves keeping the central system free from custom modifications. The exam may assess the ability to implement clean core strategies effectively while ensuring system integrity and performance.

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SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q77-Q82):

NEW QUESTION # 77
What kinds of prediction can you select for a predictive indicator? Note: There are 2 correct answers to this question.

A. Customer order value
B. Customer volume
C. Customer churn
D. Customer lifetime value

Answer: C,D

Explanation:
Within the SAP Customer Data Platform, predictive indicators are designed to make predictions based on customer profile or group and activity data. Specifically, you can select predictions for Customer lifetime value (CLV) and Customer churn. The CLV prediction is about forecasting the potential revenue a customer will generate over their lifetime, while the churn prediction estimates the likelihood of a customer ceasing to use a company's services or products1.
Reference = This information is derived from the SAP Help Portal documentation, which details the types of predictions you can configure for predictive indicators within the SAP Customer Data Platform, including churn probabilities for profiles and groups, as well as customer lifetime value for profiles and groups1.

NEW QUESTION # 78
You want a customer to be included in an audience.
Which data must be available for the customer?

A. Processing reason
B. Customer consent
C. Segment
D. Processing purpose

Answer: C

NEW QUESTION # 79
Which of the following are event configuration steps in a source application? Note: There are 2 correct answers to this question.

A. Mappings
B. API connection
C. Authentication
D. Model

Answer: A,C

Explanation:
When configuring events in a source application for integration with SAP Customer Data Platform, certain key steps ensure the seamless and secure transmission of event data. Two critical components of this configuration process are:
B . Mappings: Event data often originates in formats and structures that differ from the schema used by the target system, in this case, the SAP Customer Data Platform. Mappings are essential for translating the event data structure from the source application into a format that is understood by the platform. This involves defining how each piece of data in the source event correlates to attributes within the SAP Customer Data Platform, ensuring data is ingested accurately and meaningfully.
C . Authentication: Securely transmitting event data from a source application to the SAP Customer Data Platform requires proper authentication mechanisms. This step ensures that only authorized sources can send data, maintaining the integrity and security of the data being ingested. Authentication can involve various methods, such as API keys, OAuth tokens, or other secure authentication protocols, to establish a trusted connection between the source application and the SAP Customer Data Platform.
These steps are fundamental in the event configuration process within a source application, ensuring that the data is not only correctly mapped to the SAP Customer Data Platform's schema but also securely transmitted.
Reference:
SAP Customer Data Platform documentation on integrating source applications and event data ingestion.
Best practices guides for data mapping and secure authentication in the context of event configuration for SAP Customer Data Platform.

NEW QUESTION # 80
Which of the following are steps in a CX flow? Note: There are 3 correct answers to this question.

A. Trigger
B. Connector
C. Decision
D. Condition
E. Flow control

Answer: A,C,E

Explanation:
In the context of SAP Customer Data Platform, a CX flow is designed using logic blocks that may include triggers, actions, decisions, and flow controls. Triggers are the entry points or conditions that set the context of the CX flow experience. Decisions split a CX flow based on a simple Yes-No logic so that different paths can be created within the CX flow. Flow controls help set the beginning, end, duration, and frequency of communication with a customer on their journey. Reference = The information is verified from the SAP Learning Journeys and SAP Help Portal, which detail the components of a CX flow, including triggers, actions, decisions, and flow controls12.

NEW QUESTION # 81
Which of the following roles for console users are available in SAP Customer Data Platform?
Note: There are 3 correct answers to this question.

A. DPO Specialist
B. Business Consultant
C. Marketeer
D. Data Engineer
E. System Administrator

Answer: C,D,E

NEW QUESTION # 82
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